Are you dreaming of a career in the sport, event and leisure industry?

This is a top-up programme intended for graduates of the Academy Profession Degree Programme in Marketing Management, or Service, Hospitality and Tourism Management. The top-up programme earns you a bachelor's degree in Sport Management with only 1½ years of additional study.

The programme is also intended for people with relevant experience and a background in the industry.

As a Bachelor of Sport Management, you will have a thorough understanding of the commercial mechanisms in the sport, event and leisure industry.

The programme covers the following subjects: academic methods and research in sport, sport marketing, sport management, sport law and sport economics.

On graduation, you will be able to find employment in various businesses and organisations in the sport, event and leisure industry. You might work as a project manager, event coordinator, administrator, marketing coordinator, consultant, etc.

UCN campus location
Aalborg: Hobrovej 85


1½ years








Duration: approx. 3 months

Start of term



Anders Lund Ærthøj
Student Advisor

+45 72 69 14 03


Before you apply, it is a good idea to read up on admission requirements, the admission process and scholarships. If you have any questions before or after submitting the application, having a chat with us might be a good idea.

Read about admission

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